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Adobe Business Catalyst
Welcome to Adobe Business Catalyst.
Work in a familiar editing environment and enjoy a seamless web publishing experience using the Adobe® Business Catalyst® service. Powerful extensions to Adobe Dreamweaver® and Adobe Muse™ software make it easy to work within your preferred environment.
Single sign-on and Dreamweaver integration
Create, manage, and publish sites without worrying about server details. With single sign-on and integration with Adobe Dreamweaver, get immediate access to templates and dynamic modules.
Seamless publishing from Adobe Muse
Create new sites with a few clicks and upload to Business Catalyst using Adobe Muse for fast, seamless publishing.
Part of Creative Cloud
Receive five Business Catalyst webBasics sites for personal or client projects as part of the Adobe Creative Cloud™ membership.
Take control over the look and feel of your sites. With a one-stop approach to content management, Business Catalyst makes it easy to build your website, without constrictive theme frameworks. Use a prebuilt template or your own HTML/CSS — it's your choice.
Timesaving templates, pages, and modules
Save time, preserve consistency, and avoid duplication. Choose page elements for a basic template to wrap your pages, and then layer on built-in modules with a few clicks.
Search-friendly features
Enjoy SEO features out of the box, with 301 redirects, search engine–friendly URLs, customizable metatags, and integration with Google webmaster tools.
Intuitive, real-time editing
Use an intuitive, powerful in-context editing tool to browse your website just as a visitor would through a web browser, and then point and click to edit content in real time.
Customization for mobile
Customize the look and feel of your site across a growing range of phone and tablet devices. Assign desktop, tablet, and phone variations using HTML5, CSS3, and jQuery.
Access on the go
Keep an eye on business performance wherever you are. An Admin Console for tablets provides HTML5 charts for reports and iPad support for the WYSIWYG editor.
Accurate device detection
Stop manually adding detection code for the latest devices. Easily render mobile-optimized content based on your visitor's device type using a simple system tag.
Set up a powerful, SEO-friendly online store, without the pain of custom coding or tedious configuration. Benefit from e-commerce capabilities that are built right into the platform.
Online selling
Sell products or services, complete with inventory management, product attributes, and shipping dimensions. Upload and charge for eProducts and limit download allocation.
Integrated CRM for order management
Maintain a history of orders or offer loyalty bonuses to repeat purchasers. Every order is linked to a unique customer record in the built-in CRM database.
Offer discounts, vouchers, and referrals
Help boost profits and deliver better bottom-line results with powerful sales tools such as discount codes, gift vouchers, referral tracking, and affiliate programs.
Easy billing and shipping integration
Make your online store setup a truly turnkey experience. Business Catalyst integrates with a global range of payment gateways and shipping providers.
Automation of recurring orders
Sell products with built-in recurrence, if your payment gateway supports it. This helps you easily sell ongoing subscription services.
QuickBooks integration
Use the QuickBooks Web Connector (version 5 or later) to easily sync your Business Catalyst orders with QuickBooks.
Offer better service to your customers without coding or reconfiguration. Rely on a built-in CRM database that is integrated with web form, e-commerce, membership, and content management features for ease of use and efficiency.
Drag-and-drop web form builder
Rapidly build and deploy web forms — from basic contact forms to customer surveys. Just select the fields you want, and then drag and drop to arrange the order — no coding needed.
Easy lead capture
Capture various customer actions automatically — from web form submissions to online store orders. Filter, search, and manage leads with just a few clicks.
Live feed of customer activity
Get a real-time view of your customer activity. Online store orders, blog comments, forum posts, and more are tracked and listed to keep you informed.
Centralized order management
Manage customer contact details, past web form submissions, e-commerce orders, zone subscriptions, email subscriptions, and more all from your centralized Admin Console.
Multistep process workflows
Automate business processes with multistep workflows that track and verify transactions, escalate issues when needed, and help you respond to customers faster.
Detailed reporting
Create detailed reports based on defined criteria, such as case submitted or time spent in your online store. Easily export data in a range of formats for analysis offline.
Create targeted recipient lists and send personalized email marketing campaigns with just a few clicks. The integrated CRM builds a customer database in the background to maximize your results.
Complimentary monthly emails
Invent unlimited campaigns and send as many newsletters as you like. The number of newsletters included each month vary depending on plan level. See the Subscriptions Buying Guide for more details.
Loyalty-driven newsletters
Automate a series of newsletters to send over a matter of days or months, based on the customer's subscription date or an important date such as the customer's birthday.
Targeted marketing
Tap into a built-in CRM database for targeted marketing lists based on past orders, web form responses, and more. Create lists manually or import lists from other applications.
A range of newsletter templates
Choose from a range of hundreds of professional email templates. A simple wizard makes it easy to select a list and send the campaign to your customer base.
Say good-bye to plug-ins or server-side coding with a range of built-in modules. Quickly and easily implement advanced functionality to meet complex business requirements.
Integrated site search engine
Help visitors find what they’re looking for faster with customized search engines. Just point and click to populate custom search modules and add them to any page.
Stunning photo galleries
Upload images to a gallery folder and insert the module on a page. Bring your photo galleries to life with interactive lightbox effects and intuitive navigation for visitors.
Ad rotation
Rotate advertisements in HTML, SWF, or an image format, and then track impressions and click-throughs to measure ROI.
Self-help with announcements and FAQs
Turn your website into a 24-hour self-service center — helping save valuable time answering customer emails. Post recent news items, press releases, and questions to drive traffic.
Event management
Easily collect bookings for a seminar, concert, or event. Provide online booking forms, collect payments, set capacity limits, and automate follow-up emails.
Point and click menu building
Keep menus consistent. Point and click to add items to dynamic menus for a page or template. Every time you add a new item, it's instantly visible on the website.
Web apps without coding
Build powerful web applications with the Business Catalyst web apps framework. Point and click to define mini-databases and allow users to add new items intuitively.
Say good-bye to plug-ins or server-side coding with a range of built-in modules. Quickly and easily implement advanced functionality to meet complex business requirements.
Performance analysis
Track top-performing pages, most popular online products, order volume, and more. You get everything you need to monitor, measure, and analyze performance.
No extra tracking code
Forget manually adding complex tracking codes to each individual page. Take advantage of a range of powerful reporting tools, built in and ready to go.
Performance monitoring
Access key metrics, charts, and a live feed of customer activity every time you log in to keep your finger on the pulse of your business.
E-commerce and customer reports
Easily set up custom e-commerce and customer reports for anytime access. Drill down into your business performance data or export it to Excel, PDF, and CSV formats.
Forget about installing server patches or updates with the Business Catalyst hosted and managed service. Your sites receive all new features automatically, saving you time and worry.
Custom domain names
Add your own custom domain name to your Business Catalyst site, and receive a DNS management service for managing your records with Adobe.
More secure web hosting
Rest easy with hosting from Adobe. Business Catalyst is a completely hosted and managed platform that includes reliable hosting for your site and file assets.
Email hosting and webmail
Set up and manage multiple email accounts from within the Admin Console. The email service supports both IMAP and POP3 protocols and a webmail interface for on-the-go access.